Hyundai Palisade + Amazon

We curated Amazon products in easy and inspiring ways—-giving families and Palisade drivers endless ideas for fun and versatility..

We developed a multi-phased strategy that blended online and offline experiences. We created an Amazon 4-Star store experience that introduced the Palisade while highlighting products that enhance family time, both in physical retail and on Amazon.com.

To make it engaging, we produced short, 15-second video vignettes to showcase the Palisade and curated products. These were used across Amazon ad placements like streaming TV, Fire TV, Fire Tablet, and in digital displays at Amazon 4-Star store locations. The goal was to inspire families to create their own memorable experiences with the Palisade.